PLYMOUTH − Untold Brewing held what it thought would be a soft opening at its new location in North Plymouth on Sunday, but ...
"It ended up being more of a grand opening experience, based upon the crowds," Untold co-owner Mike Dyer said Monday.
The new 3,300-square-foot taproom is easy to spot due to the large industrial and maritime mural covering one side of the building facing Court Street/Route 3A in front of the Harborwalk Apartments next to the Cordage Commerce Center.
With the doors open and the word out, Dyer said the brewery and taproom will open seven days a week. An "official" opening is scheduled for Saturday, Feb 10.
Untold was founded in 2017 by Scituate native Matt Elder, who started his brewing career in Seattle.
He joined Untold as co-owner in March 2021 and oversees the company's marketing, distribution and consumer-facing experiences within the taprooms.
In an email, Dyer described the new taproom as light and airy. He described the decor as "modern coastal meets industrial aesthetic."
"Think mid-century modern furniture, leather couches, high ceilings and an extensive granite bar," he said.
He said a central large gas fireplace ringed with leather lounge chairs is "already incredibly popular."
On-site brewing begins this week, Dyer said.
Untold, which frequently produces new offerings, will also use the Plymouth location as a research and development brewery to concoct new creations on-site, a post to the company's Facebook page.
"We anticipate releasing three to four special releases each month. These will primarily be styles that we've wanted to create, explore, but have not had the ability to do so without creating very large production batches in Scituate," Dyer said. "This R&D brewery will also enable us to experiment with new processes and ingredients and try our hand at gluten-free offerings in the not-so-distant future."
Dyer said the company plans to partner with local restaurants and food trucks to give customers something to wash down with their beer.
"We intentionally did not incorporate a kitchen into our space so that we could support and collaborate with the great neighboring restaurants and food trucks in the area," Dyer said.
He said guests are encouraged to bring in food.
"We will have a regular series of food pop-up events from notable culinary proprietors from throughout New England," he said. "We even went so far as to build a dedicated food truck plug-in service into our building so that a gas generator is not required," which cuts down on noise and environmental impact.
Dyer said the developers of Harborwalk "have been nothing but supportive of our business and have a great vision for the future of the campus and the area. It's refreshing to work with a developer that has the community and small business in mind."
Dyer said the hours this week "are a bit in flux," so it's probably best to check its Facebook page before going.
Moving forward, the brewery will be open seven days a week. Sunday through Wednesday hours will be noon to 8 p.m., and Thursday through Saturday hours will be noon to 10 p.m.
Untold Brewing is at 2 Loring Blvd., North Plymouth. Find it on Facebook or visit Untoldbrewing.com for more information.
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